Discovering Deciems’ The Ordinary

Deciem The Ordinary anti-aging must haves

You might have noticed these little bottles in my bathroom cabinet. Or you might already be aware of the buzz around Deciem over social media. Deciem or The Abnormal Beauty Company as they are sometimes referred, started trading in 2013 offering products containing sort after ingredients… with out the usually unaffordable price tag.

I’d regularly filled my Cult Beauty online basket with an abundance of The Ordinary products- the most affordable brand, but I have to admit I was overwhelmed by the science. I didn’t know if the products I was selecting were too strong for my skin even though I am a seasoned skin care junkie. I was also worried that I wouldn’t be able to use some of the products I’d selected in conjunction with one another. So I held off until I visited one of their London stores in July.

The Ordinary by Deciem

When visiting Deciems store, it really was a treasure trove of skincare solutions. Thinking back I wish I’d picked up some more bits to try, but I know have a list of products to ask them about when I head back later this year.

All the members of staff were attentive and knowledgeable and while some of their popular products were sold out ( this seems to be the case both in store and online), there were plenty of bottles, jars and tubs to chose from. I explained that I wanted to try some products that were targeted at preventing ageing, but that honestly, I wasn’t sure where to start. I am in my mid-twenties and I’m aware that preventative skin care is far more effective than trying to reverse ageing. And these were The Ordinary products that were suggested to me.


The Ordinary Buffet Review

Buffet is a serum that uses multi-technology peptides to target multiple signs of ageing at once. It contains 11 skin-friendly amino acids and multiple hyaluronic acid complexes. It can be used day and night and can be able to easily added into any routine. I also really like the texture of this product; it’s a water solution which is like a thin gel. After cleansing apply to you full face before and oils or creams you might add on top.

Argireline Solution 10%

Argireline Solution 10% The Ordinary Review

Argireline is known to improve the appearance of facial areas prone to developing dynamic folds, so this product is great for preventing wrinkles around the eyes and on the forehead.  It is a water solution which has the consistency of water ( not my preferred texture as I feel like it disappears too quickly –  but great if you’re after a fast drying product when you’re in a rush.) This solution can be used both AM and PM and is best used under oils and creams. In my opinion, it works best when used with other products. It works great alongside Buffet (above).

Granactive Retinoid 2% Emulsion

Granactive Retinoid 2% Emulsion The Ordinary Review

Previously known as Advanced Retinoid 2%, it has now been renamed to Granactive Retinoid 2% Emulsion. Initially, I wanted to add a retinol to add to my skincare routine, but after discussing it at the Deciem store, a retinoid was a better starting point. Typically retinoids and retinol can cause irritation to the skin, but the retinoids used in this product are designed to avoid the irritation whilst delivery better visible results. I have used a wide range of skincare including acids so my skin might not be as sensitive as yours. This product can be used on top of a water based solution like the Argireline Solution 10% and then any oils and creams can be added on top. It is only to be used in the evenings as it can cause some sensitivity to the sun so make sure to wear a daily SPF. I did find this product drying when I first used it but I didn’t realise I could layer an oil/ moisturiser on top.

I’d really recommend having a look on Deciems website, as there is something for everyone, I definitely want to give a few more of their brands a go. I am really happy with The Ordinary products I purchased. All the products mentioned in this post are alcohol-free, silicone free, cruelty-free, gluten free, nut free and vegan. I picked up these 3 for £26 which when the ingredients used are taken into account it really is an absolute bargain!

Would you give any of these products a go?





1 Comment

  1. September 6, 2017 / 21:54

    I really want to try the retinoid to add into my skincare routine! I’ve been using their hyaluronic acid and really enjoying it! x

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